Interior decoration becomes hospitality at the 10 Manzoni Aparthotel in Cremona. Located in the heart of Cremona—a city known worldwide as the Italian city of music due to its centuries-old tradition in violin making—just a short walk from Piazza Duomo, stands this prestigious Liberty-style building. It was transformed into an exclusive accommodation facility through careful restoration that brought back the original charm of the historical architecture, coupled with an interior design project featuring a highly distinctive aesthetic language. Fusing historical memory with an original contemporary flair, the 10 Manzoni Aparthotel embodies a new concept of hospitality.
The structure offers bespoke elegance, balancing refined design with period architectural details crafted by renowned early 20th-century designers. The building is composed of eight ‘homes’, each accessible from a large and evocative communal hall, which acts as the convivial heart of the project. Each apartment is conceived as a unique entity, ensuring a comfortable and immersive stay. Here, the independence and privacy of a private residence are seamlessly blended with the comforts of tailor-made hospitality, including exclusive services typical of high-end hotels, state-of-the-art home automation technologies, and a constant focus on guest well-being. Each residence interprets a different mood, defined by colour palettes, furnishings, and stylistic choices that express its personality and enhance its uniqueness.
Wall/Pepper® wallpapers have played a leading role in defining the visual identity of the various spaces within the 10 Manzoni Aparthotel. Strategically placed in each unit, they have created refined combinations or harmonious contrasts that generate new perspectives. This process transforms the walls into dynamic ‘sets’ that enhance the distinct personality of each individual apartment.
Michele Bianchi, the project curator from the ARKPABI Architecture Studio, stated that the decision to personalize the walls of the eight units with aesthetically striking and technically flawless wallpapers was driven by “the desire to distinctly characterise all the spaces and offer guests different living solutions“. He added that Wall/Pepper® responded impeccably due to its rich and varied catalogue of decorative solutions and, crucially, “the ability to customise colours, geometries, and scale relationships of the different graphics,” which was an influential factor in the choice.
Aesthetics, performance, and reliability, combined with exceptional colour and material versatility, are the qualities that make Wall/Pepper® coverings ideal for contract applications. Thanks to the possibility of customization—including choosing from hundreds of catalogue designs, tailoring their colour and pattern, or creating a bespoke design in collaboration with the designer—Wall/Pepper® wallpapers adapt seamlessly to spaces of various types and sizes. They allow any environment to be distinguished through evocative suggestions, colours, and decorative patterns, while always ensuring maximum resistance and durability.
