{"id":118206,"date":"2026-02-03T10:00:41","date_gmt":"2026-02-03T09:00:41","guid":{"rendered":"https:\/\/www.matrix4design.com\/?p=118206"},"modified":"2026-02-02T15:57:20","modified_gmt":"2026-02-02T14:57:20","slug":"regrub-milano-lanima-underground-dello-smash-burger","status":"publish","type":"post","link":"https:\/\/www.matrix4design.com\/it\/architettura\/regrub-milano-lanima-underground-dello-smash-burger\/","title":{"rendered":"Regrub Milano: l’anima underground dello smash burger"},"content":{"rendered":"

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In Viale Montenero<\/strong>, nel cuore di Milano, Pelizzari Studio<\/strong><\/a> ha firmato il progetto per la terza sede di Regrub<\/strong>, declinando il concetto di fast food in un rifugio urbano dall\u2019anima underground. Lo spazio si distingue per un\u2019estetica industriale essenziale e materica<\/strong>, dove pareti e soffitti in finitura cementizia dialogano con un pavimento continuo, creando un\u2019atmosfera compatta e immersiva.<\/p>\n

L\u2019identit\u00e0 del locale \u00e8 definita da elementi monumentali: un bancone monolitico<\/strong> e un arco brunito alto quattro metri<\/strong> che domina la scena come un portale teatrale. L\u2019arredo, interamente custom, include una lunga panca modulare in acciaio inox con cuscini in pelle sospesi tramite corde e una serie di tavolini in acciaio dalle forme irregolari. Una nota ironica e provocatoria \u00e8 data dagli sgabelli<\/strong>, alcuni dei quali rivestiti con sacchi della spazzatura e nastro da pacchi. La flessibilit\u00e0 \u00e8 fondamentale: gli arredi possono essere riposti sotto la panca per trasformare la sala in occasione di eventi.<\/p>\n

L\u2019illuminazione ponderata crea contrasti profondi, mentre dettagli come il lavabo in ferro naturale<\/strong> e il controsoffitto forato<\/strong> che mostra gli impianti accentuano l’anima industrial. Una fessura vetrata offre infine uno sguardo intimo sulla cucina, alludendo a una Milano urbana e sincera dove la materia diventa racconto.<\/p>\n

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\u00a9 Mattia Aquila<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t
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<\/div>\n\n","protected":false},"excerpt":{"rendered":"

  In Viale Montenero, nel cuore di Milano, Pelizzari Studio ha firmato il progetto per la terza sede di Regrub, declinando il concetto di fast food in un rifugio urbano dall\u2019anima underground. Lo spazio si distingue per un\u2019estetica industriale essenziale e materica, dove pareti e soffitti in finitura cementizia dialogano con un pavimento continuo, creando […]<\/p>\n","protected":false},"author":6,"featured_media":118207,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[367,417,368],"tags":[],"class_list":{"0":"post-118206","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-architettura","8":"category-architettura-home","9":"category-featured"},"acf":[],"yoast_head":"\nRegrub Milano: l'anima underground dello smash burger<\/title>\n<meta name=\"description\" content=\"In Viale Montenero, nel cuore di Milano, Pelizzari Studio ha firmato il progetto per la terza sede di Regrub, declinando il concetto di fast food in un rifugio urbano dall\u2019anima underground.\" \/>\n<meta name=\"robots\" content=\"index, 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