{"id":123180,"date":"2026-11-02T08:00:08","date_gmt":"2026-11-02T07:00:08","guid":{"rendered":"https:\/\/www.matrix4design.com\/?p=123180"},"modified":"2026-10-27T15:42:47","modified_gmt":"2026-10-27T14:42:47","slug":"hotel-aui-il-nuovo-volto-dellaccoglienza-alpina","status":"publish","type":"post","link":"https:\/\/www.matrix4design.com\/it\/architettura\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\/","title":{"rendered":"Hotel AUI: il nuovo volto dell\u2019accoglienza alpina"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p>L\u2019<strong>hotel AUI<\/strong> nasce dalla trasformazione dello storico hotel L\u00e4rchenhof a <strong>Maranza<\/strong>, in Alto Adige, per ridefinire il concetto di ospitalit\u00e0 alpina. L\u2019intervento architettonico, curato dall&#8217;architetto <a href=\"https:\/\/www.gottfriedgruber.it\/\" target=\"_blank\" rel=\"noopener\"><strong>Gottfried Gruber<\/strong><\/a> e dallo studio <a href=\"https:\/\/lains.info\/it\/\" target=\"_blank\" rel=\"noopener\"><strong>LAINS Architects<\/strong><\/a>, unisce la tradizione locale a soluzioni contemporanee e innovative.<\/p>\n<p>Il progetto ha previsto una <strong>trasformazione complessiva dell\u2019hotel<\/strong>, estesa agli spazi comuni, a una parte della SPA e alla maggior parte delle 26 camere. Dell\u2019edificio originario sono rimasti gli elementi strutturali.<\/p>\n<h3>Gli esterni<\/h3>\n<p>Il colore verde \u00e8 il primo segno distintivo del nuovo AUI. I <strong>balconi singoli<\/strong> della nuova facciata sono stati collegati tra loro e integrati in un unico fronte della facciata esterna, eliminando aggetti e rientranze. La <strong>facciata<\/strong> \u00e8 realizzata in <strong>abete<\/strong>, con una superficie spazzolata a grana grossa e una finitura cromatica applicata in due mani.<\/p>\n<p>La <strong>piscina<\/strong> dell&#8217;hotel rappresenta il punto di massima apertura dell\u2019architettura verso il paesaggio: l\u2019utilizzo di <strong>superfici specchiate<\/strong> amplifica la percezione dello spazio, creando cos\u00ec un\u2019esperienza immersiva tra acqua, cielo e montagne.<\/p>\n<h3>Gli interni<\/h3>\n<p>Negli interni, il <strong>paesaggio alpino<\/strong> resta la principale fonte d\u2019ispirazione e definisce la palette cromatica di AUI. Protagonista \u00e8 il <strong>larice dei boschi circostanti<\/strong>, con le sue tonalit\u00e0 che nel corso delle stagioni passano dal verde al rame, richiamate nei tessuti e negli arredi.<\/p>\n<p>Al piano terra c\u2019\u00e8 un <strong>grande salotto condiviso<\/strong>. Attorno ad esso si distribuiscono <strong>diverse isole funzionali<\/strong>, dai confini volutamente fluidi: come il trust shop, che incarna un\u2019idea di autonomia, e la community kitchen, che racconta un modo pi\u00f9 informale di vivere l\u2019ospitalit\u00e0.<\/p>\n<p>Anche i materiali diventano strumenti di orientamento. Il <strong>pavimento<\/strong> alterna il <strong>legno di larice<\/strong>, che invita alla sosta, alla <strong>ceramica<\/strong>, che accompagna il movimento. Nei <strong>mobili<\/strong>, accenti verdi diventano elementi attivatori, suggerendo possibilit\u00e0 d\u2019interazione.<\/p>\n<p>Al primo e al secondo piano si trovano le nuove camere e gli appartamenti. All\u2019interno di questi, gli <strong>arredi su misura<\/strong> sfruttano al meglio gli spazi. Gli appartamenti sono pensati per adattarsi alle diverse esigenze, con <strong>cucine compatte e zone living flessibili<\/strong>, dove i divani possono trasformarsi all\u2019occorrenza in posti letto aggiuntivi.<\/p>\n\t\t<div style=\"clear:both\"><\/div>\n\t\t<div class=\"psgal_wrap\">\n\t\t\t<div id=\"psgal_123180_1\" data-psgal_id=\"123180_1\" data-psgal_container_id=\"container_123180_1\" data-psgal_thumbnail_width=\"164\" data-psgal_use_masonary=\"1\" class=\"psgal-inline psgal gallery-columns-3 gallery-size-thumbnail use_masonry_1 show_captions_\" itemscope itemtype=\"http:\/\/schema.org\/ImageGallery\">\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_Arch._Gottfried_Gruber_\u00a9Manuel-Kottersteger_002.jpg\" itemprop=\"contentUrl\" data-size=\"1600x860\" data-caption=\"\u00a9 Manuel Kottersteger\" style=\"height:82.634146341463px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_Arch._Gottfried_Gruber_\u00a9Manuel-Kottersteger_002-328x176.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Manuel Kottersteger<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_Arch._Gottfried_Gruber_\u00a9Manuel-Kottersteger_021.jpg\" itemprop=\"contentUrl\" data-size=\"1600x1066\" data-caption=\"\u00a9 Manuel Kottersteger\" style=\"height:102.82317073171px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_Arch._Gottfried_Gruber_\u00a9Manuel-Kottersteger_021-328x219.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Manuel Kottersteger<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_Arch._Gottfried_Gruber_\u00a9Manuel-Kottersteger_024.jpg\" itemprop=\"contentUrl\" data-size=\"1600x1066\" data-caption=\"\u00a9 Manuel Kottersteger\" style=\"height:102.82317073171px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_Arch._Gottfried_Gruber_\u00a9Manuel-Kottersteger_024-328x219.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Manuel Kottersteger<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_Arch._Gottfried_Gruber_\u00a9Manuel-Kottersteger_029.jpg\" itemprop=\"contentUrl\" data-size=\"1600x1066\" data-caption=\"\u00a9 Manuel Kottersteger\" style=\"height:102.82317073171px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_Arch._Gottfried_Gruber_\u00a9Manuel-Kottersteger_029-328x219.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Manuel Kottersteger<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_Arch._Gottfried_Gruber_\u00a9Manuel-Kottersteger_037.jpg\" itemprop=\"contentUrl\" data-size=\"1600x1066\" data-caption=\"\u00a9 Manuel Kottersteger\" style=\"height:102.82317073171px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_Arch._Gottfried_Gruber_\u00a9Manuel-Kottersteger_037-328x219.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Manuel Kottersteger<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_Arch._Gottfried_Gruber_\u00a9Manuel-Kottersteger_011.jpg\" itemprop=\"contentUrl\" data-size=\"1600x939\" data-caption=\"\u00a9 Manuel Kottersteger\" style=\"height:90.146341463415px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_Arch._Gottfried_Gruber_\u00a9Manuel-Kottersteger_011-328x192.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Manuel Kottersteger<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_Arch._Gottfried_Gruber_\u00a9Manuel-Kottersteger_019.jpg\" itemprop=\"contentUrl\" data-size=\"1600x1067\" data-caption=\"\u00a9 Manuel Kottersteger\" style=\"height:102.82317073171px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_Arch._Gottfried_Gruber_\u00a9Manuel-Kottersteger_019-328x219.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Manuel Kottersteger<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_Arch._Gottfried_Gruber_\u00a9Manuel-Kottersteger_020.jpg\" itemprop=\"contentUrl\" data-size=\"1600x1066\" data-caption=\"\u00a9 Manuel Kottersteger\" style=\"height:102.82317073171px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_Arch._Gottfried_Gruber_\u00a9Manuel-Kottersteger_020-328x219.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Manuel Kottersteger<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_042.jpg\" itemprop=\"contentUrl\" data-size=\"1066x1600\" data-caption=\"\u00a9 Manuel Kottersteger\" style=\"height:230.64840182648px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_042-219x328.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Manuel Kottersteger<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_045.jpg\" itemprop=\"contentUrl\" data-size=\"1600x1066\" data-caption=\"\u00a9 Manuel Kottersteger\" style=\"height:102.82317073171px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_045-328x219.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Manuel Kottersteger<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_046.jpg\" itemprop=\"contentUrl\" data-size=\"1600x1066\" data-caption=\"\u00a9 Manuel Kottersteger\" style=\"height:102.82317073171px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_046-328x219.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Manuel Kottersteger<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_050.jpg\" itemprop=\"contentUrl\" data-size=\"1066x1600\" data-caption=\"\u00a9 Manuel Kottersteger\" style=\"height:230.64840182648px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_050-219x328.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Manuel Kottersteger<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_059.jpg\" itemprop=\"contentUrl\" data-size=\"1600x1066\" data-caption=\"\u00a9 Manuel Kottersteger\" style=\"height:102.82317073171px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_059-328x219.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Manuel Kottersteger<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_060.jpg\" itemprop=\"contentUrl\" data-size=\"1600x1066\" data-caption=\"\u00a9 Manuel Kottersteger\" style=\"height:102.82317073171px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_060-328x219.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Manuel Kottersteger<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_062.jpg\" itemprop=\"contentUrl\" data-size=\"1600x1066\" data-caption=\"\u00a9 Manuel Kottersteger\" style=\"height:102.82317073171px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_062-328x219.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Manuel Kottersteger<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_066.jpg\" itemprop=\"contentUrl\" data-size=\"1600x1066\" data-caption=\"\u00a9 Manuel Kottersteger\" style=\"height:102.82317073171px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_066-328x219.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Manuel Kottersteger<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_073.jpg\" itemprop=\"contentUrl\" data-size=\"1066x1600\" data-caption=\"\u00a9 Manuel Kottersteger\" style=\"height:230.64840182648px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_073-219x328.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Manuel Kottersteger<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_077.jpg\" itemprop=\"contentUrl\" data-size=\"1600x1066\" data-caption=\"\u00a9 Manuel Kottersteger\" style=\"height:102.82317073171px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_077-328x219.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Manuel Kottersteger<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_083.jpg\" itemprop=\"contentUrl\" data-size=\"1066x1600\" data-caption=\"\u00a9 Manuel Kottersteger\" style=\"height:230.64840182648px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_083-219x328.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Manuel Kottersteger<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_085.jpg\" itemprop=\"contentUrl\" data-size=\"1600x1066\" data-caption=\"\u00a9 Manuel Kottersteger\" style=\"height:102.82317073171px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_085-328x219.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Manuel Kottersteger<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_086.jpg\" itemprop=\"contentUrl\" data-size=\"1600x1066\" data-caption=\"\u00a9 Manuel Kottersteger\" style=\"height:102.82317073171px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_086-328x219.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Manuel Kottersteger<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_092.jpg\" itemprop=\"contentUrl\" data-size=\"1600x1031\" data-caption=\"\u00a9 Manuel Kottersteger\" style=\"height:99.067073170732px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_092-328x211.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Manuel Kottersteger<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_094.jpg\" itemprop=\"contentUrl\" data-size=\"1600x1070\" data-caption=\"\u00a9 Manuel Kottersteger\" style=\"height:102.82317073171px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_094-328x219.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Manuel Kottersteger<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_095.jpg\" itemprop=\"contentUrl\" data-size=\"1600x1066\" data-caption=\"\u00a9 Manuel Kottersteger\" style=\"height:102.82317073171px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/Hotel_AUI_LAINS_\u00a9Manuel_Kottersteger_095-328x219.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Manuel Kottersteger<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t<div style='clear:both'><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; L\u2019hotel AUI nasce dalla trasformazione dello storico hotel L\u00e4rchenhof a Maranza, in Alto Adige, per ridefinire il concetto di ospitalit\u00e0 alpina. L\u2019intervento architettonico, curato dall&#8217;architetto Gottfried Gruber e dallo studio LAINS Architects, unisce la tradizione locale a soluzioni contemporanee e innovative. Il progetto ha previsto una trasformazione complessiva dell\u2019hotel, estesa agli spazi comuni, a [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":123181,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[367,417,368],"tags":[],"class_list":["post-123180","post","type-post","status-publish","format-standard","has-post-thumbnail","category-architettura","category-architettura-home","category-featured"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Hotel AUI: il nuovo volto dell\u2019accoglienza alpina<\/title>\n<meta name=\"description\" content=\"L\u2019hotel AUI nasce dalla trasformazione dello storico hotel L\u00e4rchenhof a Maranza, in Alto Adige, per ridefinire il concetto di ospitalit\u00e0 alpina: l\u2019intervento \u00e8 stato curato dall&#039;architetto Gottfried Gruber e dallo studio LAINS Architects.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.matrix4design.com\/it\/architettura\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hotel AUI: il nuovo volto dell\u2019accoglienza alpina\" \/>\n<meta property=\"og:description\" content=\"L\u2019hotel AUI nasce dalla trasformazione dello storico hotel L\u00e4rchenhof a Maranza, in Alto Adige, per ridefinire il concetto di ospitalit\u00e0 alpina: l\u2019intervento \u00e8 stato curato dall&#039;architetto Gottfried Gruber e dallo studio LAINS Architects.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.matrix4design.com\/it\/architettura\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\/\" \/>\n<meta property=\"og:site_name\" content=\"Matrix4Design\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/matrix4designmagazine\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-11-02T07:00:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/COPERTINA-Hotel-AUI-Manuel-Kottersteger.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"1113\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Redazione\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"Redazione\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minuti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.matrix4design.com\\\/it\\\/architettura\\\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.matrix4design.com\\\/it\\\/architettura\\\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\\\/\"},\"author\":{\"name\":\"Redazione\",\"@id\":\"https:\\\/\\\/www.matrix4design.com\\\/it\\\/#\\\/schema\\\/person\\\/b2b6dd48f9d6892ca224742379951fa1\"},\"headline\":\"Hotel AUI: il nuovo volto dell\u2019accoglienza alpina\",\"datePublished\":\"2026-11-02T07:00:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.matrix4design.com\\\/it\\\/architettura\\\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\\\/\"},\"wordCount\":358,\"publisher\":{\"@id\":\"https:\\\/\\\/www.matrix4design.com\\\/it\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.matrix4design.com\\\/it\\\/architettura\\\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.matrix4design.com\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/COPERTINA-Hotel-AUI-Manuel-Kottersteger.jpg\",\"articleSection\":[\"Architettura\",\"Architettura home\",\"Featured\"],\"inLanguage\":\"it-IT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.matrix4design.com\\\/it\\\/architettura\\\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\\\/\",\"url\":\"https:\\\/\\\/www.matrix4design.com\\\/it\\\/architettura\\\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\\\/\",\"name\":\"Hotel AUI: il nuovo volto dell\u2019accoglienza alpina\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.matrix4design.com\\\/it\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.matrix4design.com\\\/it\\\/architettura\\\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.matrix4design.com\\\/it\\\/architettura\\\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.matrix4design.com\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/COPERTINA-Hotel-AUI-Manuel-Kottersteger.jpg\",\"datePublished\":\"2026-11-02T07:00:08+00:00\",\"description\":\"L\u2019hotel AUI nasce dalla trasformazione dello storico hotel L\u00e4rchenhof a Maranza, in Alto Adige, per ridefinire il concetto di ospitalit\u00e0 alpina: l\u2019intervento \u00e8 stato curato dall'architetto Gottfried Gruber e dallo studio LAINS Architects.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.matrix4design.com\\\/it\\\/architettura\\\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\\\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.matrix4design.com\\\/it\\\/architettura\\\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/www.matrix4design.com\\\/it\\\/architettura\\\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.matrix4design.com\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/COPERTINA-Hotel-AUI-Manuel-Kottersteger.jpg\",\"contentUrl\":\"https:\\\/\\\/www.matrix4design.com\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/COPERTINA-Hotel-AUI-Manuel-Kottersteger.jpg\",\"width\":1600,\"height\":1113,\"caption\":\"\u00a9 Manuel Kottersteger\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.matrix4design.com\\\/it\\\/architettura\\\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.matrix4design.com\\\/it\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Hotel AUI: il nuovo volto dell\u2019accoglienza alpina\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.matrix4design.com\\\/it\\\/#website\",\"url\":\"https:\\\/\\\/www.matrix4design.com\\\/it\\\/\",\"name\":\"Matrix4Design\",\"description\":\"Digital architecture and design b2b magazine\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.matrix4design.com\\\/it\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.matrix4design.com\\\/it\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"it-IT\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.matrix4design.com\\\/it\\\/#organization\",\"name\":\"Matrix4Design\",\"url\":\"https:\\\/\\\/www.matrix4design.com\\\/it\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/www.matrix4design.com\\\/it\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.matrix4design.com\\\/wp-content\\\/uploads\\\/2020\\\/04\\\/logo_matrix4design.png\",\"contentUrl\":\"https:\\\/\\\/www.matrix4design.com\\\/wp-content\\\/uploads\\\/2020\\\/04\\\/logo_matrix4design.png\",\"width\":804,\"height\":114,\"caption\":\"Matrix4Design\"},\"image\":{\"@id\":\"https:\\\/\\\/www.matrix4design.com\\\/it\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/matrix4designmagazine\\\/\",\"https:\\\/\\\/www.instagram.com\\\/matrix4designmagazine\\\/\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCtuhSSrP3MOO_URZgv8mQ1A\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.matrix4design.com\\\/it\\\/#\\\/schema\\\/person\\\/b2b6dd48f9d6892ca224742379951fa1\",\"name\":\"Redazione\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/www.matrix4design.com\\\/wp-content\\\/uploads\\\/2023\\\/01\\\/logo_M4D_2023-96x96.jpg\",\"url\":\"https:\\\/\\\/www.matrix4design.com\\\/wp-content\\\/uploads\\\/2023\\\/01\\\/logo_M4D_2023-96x96.jpg\",\"contentUrl\":\"https:\\\/\\\/www.matrix4design.com\\\/wp-content\\\/uploads\\\/2023\\\/01\\\/logo_M4D_2023-96x96.jpg\",\"caption\":\"Redazione\"},\"url\":\"https:\\\/\\\/www.matrix4design.com\\\/it\\\/author\\\/redazione\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Hotel AUI: il nuovo volto dell\u2019accoglienza alpina","description":"L\u2019hotel AUI nasce dalla trasformazione dello storico hotel L\u00e4rchenhof a Maranza, in Alto Adige, per ridefinire il concetto di ospitalit\u00e0 alpina: l\u2019intervento \u00e8 stato curato dall'architetto Gottfried Gruber e dallo studio LAINS Architects.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.matrix4design.com\/it\/architettura\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\/","og_locale":"it_IT","og_type":"article","og_title":"Hotel AUI: il nuovo volto dell\u2019accoglienza alpina","og_description":"L\u2019hotel AUI nasce dalla trasformazione dello storico hotel L\u00e4rchenhof a Maranza, in Alto Adige, per ridefinire il concetto di ospitalit\u00e0 alpina: l\u2019intervento \u00e8 stato curato dall'architetto Gottfried Gruber e dallo studio LAINS Architects.","og_url":"https:\/\/www.matrix4design.com\/it\/architettura\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\/","og_site_name":"Matrix4Design","article_publisher":"https:\/\/www.facebook.com\/matrix4designmagazine\/","article_published_time":"2026-11-02T07:00:08+00:00","og_image":[{"width":1600,"height":1113,"url":"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/COPERTINA-Hotel-AUI-Manuel-Kottersteger.jpg","type":"image\/jpeg"}],"author":"Redazione","twitter_card":"summary_large_image","twitter_misc":{"Scritto da":"Redazione","Tempo di lettura stimato":"2 minuti"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.matrix4design.com\/it\/architettura\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\/#article","isPartOf":{"@id":"https:\/\/www.matrix4design.com\/it\/architettura\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\/"},"author":{"name":"Redazione","@id":"https:\/\/www.matrix4design.com\/it\/#\/schema\/person\/b2b6dd48f9d6892ca224742379951fa1"},"headline":"Hotel AUI: il nuovo volto dell\u2019accoglienza alpina","datePublished":"2026-11-02T07:00:08+00:00","mainEntityOfPage":{"@id":"https:\/\/www.matrix4design.com\/it\/architettura\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\/"},"wordCount":358,"publisher":{"@id":"https:\/\/www.matrix4design.com\/it\/#organization"},"image":{"@id":"https:\/\/www.matrix4design.com\/it\/architettura\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\/#primaryimage"},"thumbnailUrl":"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/COPERTINA-Hotel-AUI-Manuel-Kottersteger.jpg","articleSection":["Architettura","Architettura home","Featured"],"inLanguage":"it-IT"},{"@type":"WebPage","@id":"https:\/\/www.matrix4design.com\/it\/architettura\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\/","url":"https:\/\/www.matrix4design.com\/it\/architettura\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\/","name":"Hotel AUI: il nuovo volto dell\u2019accoglienza alpina","isPartOf":{"@id":"https:\/\/www.matrix4design.com\/it\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.matrix4design.com\/it\/architettura\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\/#primaryimage"},"image":{"@id":"https:\/\/www.matrix4design.com\/it\/architettura\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\/#primaryimage"},"thumbnailUrl":"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/COPERTINA-Hotel-AUI-Manuel-Kottersteger.jpg","datePublished":"2026-11-02T07:00:08+00:00","description":"L\u2019hotel AUI nasce dalla trasformazione dello storico hotel L\u00e4rchenhof a Maranza, in Alto Adige, per ridefinire il concetto di ospitalit\u00e0 alpina: l\u2019intervento \u00e8 stato curato dall'architetto Gottfried Gruber e dallo studio LAINS Architects.","breadcrumb":{"@id":"https:\/\/www.matrix4design.com\/it\/architettura\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\/#breadcrumb"},"inLanguage":"it-IT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.matrix4design.com\/it\/architettura\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\/"]}]},{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/www.matrix4design.com\/it\/architettura\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\/#primaryimage","url":"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/COPERTINA-Hotel-AUI-Manuel-Kottersteger.jpg","contentUrl":"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2026\/10\/COPERTINA-Hotel-AUI-Manuel-Kottersteger.jpg","width":1600,"height":1113,"caption":"\u00a9 Manuel Kottersteger"},{"@type":"BreadcrumbList","@id":"https:\/\/www.matrix4design.com\/it\/architettura\/hotel-aui-il-nuovo-volto-dellaccoglienza-alpina\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.matrix4design.com\/it\/"},{"@type":"ListItem","position":2,"name":"Hotel AUI: il nuovo volto dell\u2019accoglienza alpina"}]},{"@type":"WebSite","@id":"https:\/\/www.matrix4design.com\/it\/#website","url":"https:\/\/www.matrix4design.com\/it\/","name":"Matrix4Design","description":"Digital architecture and design b2b magazine","publisher":{"@id":"https:\/\/www.matrix4design.com\/it\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.matrix4design.com\/it\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"it-IT"},{"@type":"Organization","@id":"https:\/\/www.matrix4design.com\/it\/#organization","name":"Matrix4Design","url":"https:\/\/www.matrix4design.com\/it\/","logo":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/www.matrix4design.com\/it\/#\/schema\/logo\/image\/","url":"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2020\/04\/logo_matrix4design.png","contentUrl":"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2020\/04\/logo_matrix4design.png","width":804,"height":114,"caption":"Matrix4Design"},"image":{"@id":"https:\/\/www.matrix4design.com\/it\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/matrix4designmagazine\/","https:\/\/www.instagram.com\/matrix4designmagazine\/","https:\/\/www.youtube.com\/channel\/UCtuhSSrP3MOO_URZgv8mQ1A"]},{"@type":"Person","@id":"https:\/\/www.matrix4design.com\/it\/#\/schema\/person\/b2b6dd48f9d6892ca224742379951fa1","name":"Redazione","image":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2023\/01\/logo_M4D_2023-96x96.jpg","url":"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2023\/01\/logo_M4D_2023-96x96.jpg","contentUrl":"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2023\/01\/logo_M4D_2023-96x96.jpg","caption":"Redazione"},"url":"https:\/\/www.matrix4design.com\/it\/author\/redazione\/"}]}},"_links":{"self":[{"href":"https:\/\/www.matrix4design.com\/it\/wp-json\/wp\/v2\/posts\/123180","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.matrix4design.com\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.matrix4design.com\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.matrix4design.com\/it\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.matrix4design.com\/it\/wp-json\/wp\/v2\/comments?post=123180"}],"version-history":[{"count":1,"href":"https:\/\/www.matrix4design.com\/it\/wp-json\/wp\/v2\/posts\/123180\/revisions"}],"predecessor-version":[{"id":123206,"href":"https:\/\/www.matrix4design.com\/it\/wp-json\/wp\/v2\/posts\/123180\/revisions\/123206"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.matrix4design.com\/it\/wp-json\/wp\/v2\/media\/123181"}],"wp:attachment":[{"href":"https:\/\/www.matrix4design.com\/it\/wp-json\/wp\/v2\/media?parent=123180"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.matrix4design.com\/it\/wp-json\/wp\/v2\/categories?post=123180"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.matrix4design.com\/it\/wp-json\/wp\/v2\/tags?post=123180"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}