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Un cambiamento che porter\u00e0 la Cina a essere un\u2019economia avanzata e basata in particolare su consumi, servizi e innovazione, nella consapevolezza che sia giunto il momento di sostituire la qualit\u00e0<\/b> alla quantit\u00e0 in tutti gli aspetti della societ\u00e0, casa compresa.<\/p>\n

In particolare, i consumi destinati alla casa da parte delle famiglie cinesi sono in progressiva crescita e sono raddoppiati negli ultimi dieci anni a livello pro-capite; non a caso, il settore arredamento \u00e8 salito al quarto posto tra i settori del made in Italy maggiormente presenti nell\u2019import cinese<\/b> partendo dalla diciassettesima posizione del 2015 e dalla ventiduesima del 2012.<\/p>\n

Per seguire con ancora maggiore attenzione questo processo di crescita, il 13 e il 14 giugno prossimi a Shenzhen FederlegnoArredo Eventi sar\u00e0 impegnata nell\u2019organizzazione del primo evento italiano dedicato al real estate in Cina, il Real Estate Design Forum<\/b> (sito ufficiale dell\u2019evento: www.realestatedesignforum.it).<\/p>\n

$\"\"$ <\/p>\n

Due giornate intense che avvicineranno le aziende italiane del settore arredo ai developer cinesi e colmeranno quello che a oggi \u00e8 il gap principale per le realt\u00e0 impegnate a penetrare il mercato cinese: conoscere approfonditamente il settore contract<\/b> che, oggi, rappresenta uno degli ambiti dal potenziale di crescita maggiore.<\/p>\n

Per fare ci\u00f2 l\u2019evento includer\u00e0 sia momenti di dialogo e confronto volti ad affrontare tematiche legate allo sviluppo del real estate, sia incontri one-to-one<\/i> tra aziende italiane e player cinesi del settore con lo scopo di favorire la nascita di collaborazioni concrete tra i colossi cinesi e le realt\u00e0 produttive italiane.<\/p>\n

Forum e seminari saranno coordinati dal professor Li Xiangning<\/b> (curatore del Padiglione cinese alla Biennale di Architettura di Venezia 2018) per informare, ispirare e intrattenere una platea di architetti, developer e operatori del settore: tra i main speaker<\/i> della conferenza di apertura ci saranno l\u2019architetto italiano Aldo Cibic<\/b> e i President di alcune delle societ\u00e0 real estate pi\u00f9 importanti della Cina, mentre la parte di incontri one-to-one <\/i>sar\u00e0 riservata a un gruppo ristretto di circa 80 player<\/b> che incontreranno le aziende italiane del settore arredo.<\/p>\n

Conclude Stefano Bordone<\/b>, vicepresidente FederlegnoArredo Eventi:<\/p>\n

\u201cL\u2019evento di Shenzen, frutto della strategia di FederlegnoArredo Eventi di offrire opportunit\u00e0 di business alle aziende associate a FederlegnoArredo e non solo, apre le porte della Cina alle aziende italiane dell\u2019arredo Made in Italy. Il Forum, unico nel suo genere, rappresenta il primo step di una serie di iniziative che nei prossimi mesi toccheranno i mercati pi\u00f9 promettenti per lo sviluppo dell\u2019arredo italiano nel mondo<\/i>\u201d.<\/p>\n<\/div>\n

<\/body><\/p>\n","protected":false},"excerpt":{"rendered":"

Che la Cina sia un mercato da cui \u00e8 impossibile prescindere \u00e8 ormai cosa nota a tutti. Meno scontata \u00e8 per\u00f2 la capacit\u00e0 di intercettare le oscillazioni che interessano la seconda economia mondiale in termini di PIL, oggi in una fase di profonda transizione denominata dalle stesse autorit\u00e0 cinesi \u201cNew Normal\u201d, ovvero il riconoscimento di […]<\/p>\n","protected":false},"author":6,"featured_media":57943,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[367],"tags":[37],"class_list":{"0":"post-57942","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-architettura","8":"tag-architettura"},"acf":[],"yoast_head":"\nIl Made in Italy sbarca in Cina: la due giorni di Federlegno a Shenzhen<\/title>\n<meta name=\"description\" content=\"Il 13 e 14 giugno 2019 FederlegnoArredo Eventi organizza il primo evento italiano dedicato al real estate in Cina.\" \/>\n<meta name=\"robots\" content=\"index, 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