{"id":88575,"date":"2022-06-27T08:00:16","date_gmt":"2022-06-27T06:00:16","guid":{"rendered":"https:\/\/www.matrix4design.com\/?p=88575"},"modified":"2022-06-23T10:04:20","modified_gmt":"2022-06-23T08:04:20","slug":"il-nuovo-headquarter-di-furla-dove-la-natura-incontra-lindustria","status":"publish","type":"post","link":"https:\/\/www.matrix4design.com\/it\/architettura\/il-nuovo-headquarter-di-furla-dove-la-natura-incontra-lindustria\/","title":{"rendered":"Il nuovo headquarter di Furla: dove la natura incontra l\u2019industria"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p>Come inserire l\u2019architettura industriale nel paesaggio in modo armonioso? Se lo sono chiesti i progettisti dello studio <a href=\"https:\/\/www.geza.it\/\" target=\"_blank\" rel=\"noopener\"><strong>GEZA Architettura<\/strong><\/a>, che hanno realizzato <strong>il nuovo Headquarter di Furla<\/strong>, storico brand di pelletteria e accessori per la moda, a Tavarnelle Val di Pesa, in provincia di Firenze.<\/p>\n<p>Con l\u2019obiettivo di rispondere a questa domanda, il nuovo hub di ricerca, produzione e sperimentazione <strong>Furla Progetto Italia<\/strong> \u00e8 stato costruito con un approccio olistico volto a minimizzare l\u2019impatto dell\u2019industria sul territorio circostante, sia attraverso la struttura architettonica che impiegando fonti energetiche rinnovabili.<\/p>\n<p>I 42.000 mq di superficie, di cui 18.300 edificati, integrano il paesaggio naturale fatto di vedute collinari, antichi borghi e piccoli nuclei agricoli e la struttura edificata: la morfologia del terreno viene cos\u00ec rispettata mentre ampi spazi intersecano e circondano i tre edifici destinati agli uffici, ai laboratori e alla logistica.<\/p>\n<p>Inoltre, la natura supera i confini fra interno ed esterno grazie a un sistema di patii e di tetti verdi con vista sull\u2019area boschiva, e particolare attenzione \u00e8 stata posta alla pavimentazione, con stratificazioni e isolamenti che ne ottimizzano le performance strutturali.<\/p>\n<p>In particolare, per i pavimenti delle aree uffici e di produzione \u00e8 stata scelta <strong>la collezione Fjord di <a href=\"https:\/\/www.granitifiandre.it\/\" target=\"_blank\" rel=\"noopener\">Fiandre Architectural Surfaces <\/a><\/strong>(brand di Iris Ceramica Group), applicata sia attraverso incollaggio tradizionale che su pavimento sopraelevato di solfato da 30 mm, entrambi a cura di Granitech.<\/p>\n<p>Questa collezione di lastre in gres porcellanato \u00e8 ispirata al fascino enigmatico delle terre del Nord, dove le sottili nervature tono su tono arricchiscono le diverse tonalit\u00e0 della gamma cromatica, richiamando le pallide superfici di pietra disegnate dal tempo e dalle forze primordiali della natura.<\/p>\n<p>Materiale estremamente versatile, sia outdoor sia indoor, \u00e8 disponibile per i colori White Fjord, Sand Fjord, Dusty Fjord e Black Fjord nei formati Maximum 300&#215;100, 150&#215;100, 100&#215;100 cm in spessore 6 mm, oltre che in 7 colori nei formati tradizionali 120&#215;60, 60&#215;60 e 60&#215;30 cm da 0,8 e 1,1 cm di spessore e in finitura semilucidata e strutturata. Le tonalit\u00e0 Dusty Fjord, Grey Fjord e Sand Fjord sono disponibili anche nello spessore 2 cm, idoneo per tutte le tipologie di ambienti esterni. Ottima la resistenza allo scivolamento, il coefficiente di attrito statico o dinamico.<\/p>\n<p>Le superfici Maximum di Fiandre sono inoltre realizzate utilizzando almeno il 40% di materiale riciclato e rispettano i requisiti LEED (Leadership in Energy and Environmental Design), in sintonia con il progetto dell\u2019Headquarter Furla, pienamente sostenibile in termini umani e ambientali.<\/p>\n<p>&nbsp;<\/p>\n\t\t<div style=\"clear:both\"><\/div>\n\t\t<div class=\"psgal_wrap\">\n\t\t\t<div id=\"psgal_88575_1\" data-psgal_id=\"88575_1\" data-psgal_container_id=\"container_88575_1\" data-psgal_thumbnail_width=\"164\" data-psgal_use_masonary=\"1\" class=\"psgal-inline psgal gallery-columns-3 gallery-size-thumbnail use_masonry_1 show_captions_\" itemscope itemtype=\"http:\/\/schema.org\/ImageGallery\">\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/06\/Furla_007.jpg\" itemprop=\"contentUrl\" data-size=\"1280x853\" data-caption=\"\u00a9 Graniti Fiandre\" style=\"height:154px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/06\/Furla_007-328x328.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Graniti Fiandre<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/06\/Furla_016.jpg\" itemprop=\"contentUrl\" data-size=\"1280x853\" data-caption=\"\u00a9 Graniti Fiandre\" style=\"height:154px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/06\/Furla_016-328x328.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Graniti Fiandre<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/06\/Furla_018.jpg\" itemprop=\"contentUrl\" data-size=\"1280x853\" data-caption=\"\u00a9 Graniti Fiandre\" style=\"height:154px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/06\/Furla_018-328x328.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Graniti Fiandre<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/06\/Furla_025.jpg\" itemprop=\"contentUrl\" data-size=\"1280x853\" data-caption=\"\u00a9 Graniti Fiandre\" style=\"height:154px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/06\/Furla_025-328x328.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Graniti Fiandre<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/06\/Furla_030.jpg\" itemprop=\"contentUrl\" data-size=\"1067x1600\" data-caption=\"\u00a9 Graniti Fiandre\" style=\"height:154px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/06\/Furla_030-328x328.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Graniti Fiandre<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/06\/Furla_035.jpg\" itemprop=\"contentUrl\" data-size=\"1280x853\" data-caption=\"\u00a9 Graniti Fiandre\" style=\"height:154px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/06\/Furla_035-328x328.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Graniti Fiandre<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/06\/Furla_038.jpg\" itemprop=\"contentUrl\" data-size=\"1280x853\" data-caption=\"\u00a9 Graniti Fiandre\" style=\"height:154px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/06\/Furla_038-328x328.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Graniti Fiandre<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/06\/Furla_043.jpg\" itemprop=\"contentUrl\" data-size=\"1067x1600\" data-caption=\"\u00a9 Graniti Fiandre\" style=\"height:154px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/06\/Furla_043-328x328.jpg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Graniti Fiandre<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t<div style='clear:both'><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Come inserire l\u2019architettura industriale nel paesaggio in modo armonioso? Se lo sono chiesti i progettisti dello studio GEZA Architettura, che hanno realizzato il nuovo Headquarter di Furla, storico brand di pelletteria e accessori per la moda, a Tavarnelle Val di Pesa, in provincia di Firenze. Con l\u2019obiettivo di rispondere a questa domanda, il nuovo [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":88576,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[367,417,368],"tags":[],"class_list":{"0":"post-88575","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-architettura","8":"category-architettura-home","9":"category-featured"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Il nuovo headquarter di Furla: dove la natura incontra l\u2019industria<\/title>\n<meta name=\"description\" content=\"Furla Progetto Italia \u00e8 la nuova sede del Gruppo sulle colline del Chianti, progettata da GEZA Architettura scegliendo la collezione Fjord di Fiandre Architectural Surfaces per i pavimenti.\" 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