{"id":93613,"date":"2022-11-18T10:00:45","date_gmt":"2022-11-18T09:00:45","guid":{"rendered":"https:\/\/www.matrix4design.com\/?p=91794"},"modified":"2023-01-26T15:38:59","modified_gmt":"2023-01-26T14:38:59","slug":"il-nuovo-store-di-natuzzi-a-milano","status":"publish","type":"post","link":"https:\/\/www.matrix4design.com\/it\/architettura\/il-nuovo-store-di-natuzzi-a-milano\/","title":{"rendered":"Il nuovo store Natuzzi firmato Fabio Novembre"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p>Lo store di via Durini di <strong>Natuzzi<\/strong> ha da poco subito un intervento di restyling curato da<a href=\"http:\/\/www.novembre.it\/\" target=\"_blank\" rel=\"noopener\"> <strong>Fabio Novembre<\/strong><\/a>. Il nuovo store richiama le origini mediterranee che accomunano l\u2019architetto e la famiglia proprietaria del brand.<\/p>\n<figure id=\"attachment_91795\" aria-describedby=\"caption-attachment-91795\" style=\"width: 1600px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-91795 size-full\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/10\/LEA-showroomnatuzzi-milan-italy-phandreamartiradonna-001_rgb.jpeg\" alt=\"natuzzi\" width=\"1600\" height=\"1003\" \/><figcaption id=\"caption-attachment-91795\" class=\"wp-caption-text\">\u00a9 Andrea Martiradonna<\/figcaption><\/figure>\n<h2>Il nuovo store di Natuzzi<\/h2>\n<p>Cuore del progetto \u00e8 la <strong>hall a doppia altezza con luminarie tipiche delle feste di paese.<\/strong> Qui lo spazio diventa una galleria ideale per presentare le nuove collezioni insieme ai best seller e ai pezzi pi\u00f9 iconici di Natuzzi.<\/p>\n<p>La \u201cpiazza\u201d accoglie anche una lounge multifunzione per gli incontri con i clienti e per l\u2019esperienza virtuale in 3D; diversi ambienti, collegati tra loro, si diramano dall\u2019area centrale dando origine a quattro spazi dedicati alla zona living e tre alle proposte di total living.<\/p>\n<p>Tutte le scelte cromatiche e i materiali si fondono perfettamente con il progetto architettonico richiamando nei dettagli le atmosfere avvolgenti e rilassate del Mediterraneo.<\/p>\n<p>Per i pavimenti, ad esempio, \u00e8 stata scelta <strong>Concreto<\/strong> firmata da Fabio Novembre per <a href=\"https:\/\/www.leaceramiche.it\/\" target=\"_blank\" rel=\"noopener\"><strong>Lea Ceramiche<\/strong><\/a>, la collezione in <strong>gres porcellanato<\/strong> qui fornita nel colore <strong>Extra Light<\/strong>: caldo e avvolgente, accoglie e irradia la luce valorizzando ogni singolo arredo come in una scena teatrale. I grandi moduli 90x90cm dilatano i confini dello spazio, svelando le caratteristiche intrinseche della materia con i suoi accennati tratteggi grafici in un dialogo continuo con gli elementi architettonici e i complementi di Natuzzi.<\/p>\n<p>Per le scale, invece, \u00e8 stata scelta la versione sottile <strong>Slimtech<\/strong> di<strong> Concreto<\/strong> mentre il bancone bar nell&#8217;area lounge \u00e8 composto dalle grandi lastre (formato 120x160cm) di <strong>Delight Calacatta Oro<\/strong>, sempre di Lea Ceramiche.<\/p>\n\t\t<div style=\"clear:both\"><\/div>\n\t\t<div class=\"psgal_wrap\">\n\t\t\t<div id=\"psgal_93613_1\" data-psgal_id=\"93613_1\" data-psgal_container_id=\"container_93613_1\" data-psgal_thumbnail_width=\"164\" data-psgal_use_masonary=\"1\" class=\"psgal-inline psgal gallery-columns-2 gallery-size-thumbnail use_masonry_1 show_captions_\" itemscope itemtype=\"http:\/\/schema.org\/ImageGallery\">\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/11\/LEA-showroomnatuzzi-milan-italy-phandreamartiradonna-002_rgb-1024x693-1.jpeg\" itemprop=\"contentUrl\" data-size=\"1024x693\" data-caption=\"\u00a9 Andrea Martiradonna\" style=\"height:154px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/11\/LEA-showroomnatuzzi-milan-italy-phandreamartiradonna-002_rgb-1024x693-1-328x328.jpeg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Andrea Martiradonna<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/11\/LEA-showroomnatuzzi-milan-italy-phandreamartiradonna-003_rgb-768x512-1.jpeg\" itemprop=\"contentUrl\" data-size=\"768x512\" data-caption=\"\u00a9 Andrea Martiradonna\" style=\"height:154px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/11\/LEA-showroomnatuzzi-milan-italy-phandreamartiradonna-003_rgb-768x512-1-328x328.jpeg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Andrea Martiradonna<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/11\/LEA-showroomnatuzzi-milan-italy-phandreamartiradonna-006_rgb-300x200-1.jpeg\" itemprop=\"contentUrl\" data-size=\"300x200\" data-caption=\"\u00a9 Andrea Martiradonna\" style=\"height:102.66666666667px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/11\/LEA-showroomnatuzzi-milan-italy-phandreamartiradonna-006_rgb-300x200-1.jpeg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Andrea Martiradonna<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/11\/LEA-showroomnatuzzi-milan-italy-phandreamartiradonna-005_rgb-360x360-1.jpeg\" itemprop=\"contentUrl\" data-size=\"360x360\" data-caption=\"\u00a9 Andrea Martiradonna\" style=\"height:154px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/11\/LEA-showroomnatuzzi-milan-italy-phandreamartiradonna-005_rgb-360x360-1-328x328.jpeg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Andrea Martiradonna<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/11\/LEA-showroomnatuzzi-milan-italy-phandreamartiradonna-008_rgb-768x512-1.jpeg\" itemprop=\"contentUrl\" data-size=\"768x512\" data-caption=\"\u00a9 Andrea Martiradonna\" style=\"height:154px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/11\/LEA-showroomnatuzzi-milan-italy-phandreamartiradonna-008_rgb-768x512-1-328x328.jpeg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Andrea Martiradonna<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/11\/LEA-showroomnatuzzi-milan-italy-phandreamartiradonna-012_rgb-360x360-1.jpeg\" itemprop=\"contentUrl\" data-size=\"360x360\" data-caption=\"\u00a9 Andrea Martiradonna\" style=\"height:154px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/11\/LEA-showroomnatuzzi-milan-italy-phandreamartiradonna-012_rgb-360x360-1-328x328.jpeg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Andrea Martiradonna<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/11\/LEA-showroomnatuzzi-milan-italy-phandreamartiradonna-004_rgb-150x150-1.jpeg\" itemprop=\"contentUrl\" data-size=\"150x150\" data-caption=\"\u00a9 Andrea Martiradonna\" style=\"height:154px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/11\/LEA-showroomnatuzzi-milan-italy-phandreamartiradonna-004_rgb-150x150-1.jpeg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Andrea Martiradonna<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/11\/LEA-showroomnatuzzi-milan-italy-phandreamartiradonna-010_rgb-360x360-1.jpeg\" itemprop=\"contentUrl\" data-size=\"360x360\" data-caption=\"\u00a9 Andrea Martiradonna\" style=\"height:154px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/11\/LEA-showroomnatuzzi-milan-italy-phandreamartiradonna-010_rgb-360x360-1-328x328.jpeg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Andrea Martiradonna<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/11\/LEA-showroomnatuzzi-milan-italy-phandreamartiradonna-002_rgb-150x150-1.jpeg\" itemprop=\"contentUrl\" data-size=\"150x150\" data-caption=\"\u00a9 Andrea Martiradonna\" style=\"height:154px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/11\/LEA-showroomnatuzzi-milan-italy-phandreamartiradonna-002_rgb-150x150-1.jpeg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\">\u00a9 Andrea Martiradonna<\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"msnry_items\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" style=\"width:164px;\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/11\/LEA-showroomnatuzzi-milan-italy-phandreamartiradonna-009_rgb-1024x1024-1.jpeg\" itemprop=\"contentUrl\" data-size=\"1024x1024\" data-caption=\"\" style=\"height:154px;\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"msnry_thumb\" src=\"https:\/\/www.matrix4design.com\/wp-content\/uploads\/2022\/11\/LEA-showroomnatuzzi-milan-italy-phandreamartiradonna-009_rgb-1024x1024-1-328x328.jpeg\" itemprop=\"thumbnail\" alt=\"\" \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"photoswipe-gallery-caption\" style=\"display:none;\"><\/figcaption>\n\n\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t<div style='clear:both'><\/div>\n\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Lo store di via Durini di Natuzzi ha da poco subito un intervento di restyling curato da Fabio Novembre. Il nuovo store richiama le origini mediterranee che accomunano l\u2019architetto e la famiglia proprietaria del brand. Il nuovo store di Natuzzi Cuore del progetto \u00e8 la hall a doppia altezza con luminarie tipiche delle feste [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":94560,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[367,417,368],"tags":[],"class_list":{"0":"post-93613","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-architettura","8":"category-architettura-home","9":"category-featured"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Il nuovo store Natuzzi firmato Fabio Novembre<\/title>\n<meta name=\"description\" content=\"Fabio Novembre ha firmato il progetto architettonico del flagship store di Natuzzi a Milano. 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