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Ridea, design radiators for a new concept of living


Ridea is a design brand born in 2007 with the aim of renewing the radiator’s perception, turning it into a true complement of furnishings: quality, sustainability, innovation and customization are the pillars of a production that aims to interpret the customer’s needs perfectly.

The company’s remarkable products are numerous: Essenza, the radiant plate produced by an aluminium sheet of only 6 mm thick; Othello Mono Slim, the radiant sculpture for the bathroom which is both a heating body and a towel rail; Piano Move, the design radiator designed by Meneghello Paolelli Associati to combine beauty and technology. 

However, on the occasion of the 41st edition of MCE ExpoComfort, Ridea presented an important novelty: BambOOO, the new radiator designed by Meneghello Paolelli Associati to reinterpret the classic tubular products and express the Made in Italy quality, distinguishing characteristic of the brand. 

The essential, modern and elegant design inspired by the reeds of a bamboo forest – as evokes the name itself – allows a harmonious installation both in contemporary contexts and in spaces with a more classic imprint. 

Peculiarity of BambOOO is the manifold that becomes an aesthetic component able to give sinuosity to the shapes; in addition, the soft lines of the heating tubular elements make it ideal for enhancing any environment style. 

Entirely made of recycled aluminium, it is a product with a high thermal yield – about 15% more than the iron multi column ones –  with remarkable lightness and flexibility of use combines the strong aesthetic value with high performance and an excellent quality / price ratio: this model guarantees, in fact, considerable advantages including the adaptability to systems that use low temperatures water, respecting the environment and ensuring savings. 

BambOOO is currently available both in the hydonic and electric versions, with INSIDE D EcoDesign 2018 electronics: the hydonic version is available in the wide Ridea colour palette that allows high customization, the latter for the moment, exclusively in the white sablè and anthracite sablè black finish. 

BambOOO is available in different sizes to meet every need: centre distance 600 mm (modular from 4 to 30 elements) and centre distance 1800 mm (modular from 4 to 15 elements). 

A design product that heat up the house and its atmosphere.